2026 Season

Photographed at the historic Aljafería Palace in Zaragoza, Spain, the campaign brings together 15 brands from Greece, Spain, Hong Kong, the United Kingdom, Italy, Romania and Türkiye, alongside the top two winners of the Furmark Futures competition.

Inspired by the theme Heritage and Slow Tradition, the campaign celebrates heritage, craftsmanship and the enduring connection between generations. Featuring both natural fur and natural shearling, it highlights the artistry and versatility of these materials through a contemporary fashion lens.

CASA DE BLANURI MG, CASIANI, GAVAZI, GRAVAS, HONG KONG FUR FACTORY, MANAKAS FRANKFURT, MANOLI, MANZARI, MODA QUEEN, TOSATO1928, BUN ITALY, PAJARO, PELETERIA GABRIEL, RACHEL OF LONDON, RAMON EZKERRA, RAMIRO GUARDIOLA, FURMARK FUTURES WINNERS (KALLIRROI THOMAIDOU & RAUL GONZALEZ LORENTE)